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Frequently Asked Questions
What’s the difference between strategic communications and communications strategy?
Strategic communications refers to the overall approach and goal, while communications strategy refers to the specific plan for how to achieve that goal. It is always advisable to start with the overall approach to ensure that communication efforts are aligned with and support the overall organisational strategy. When working with Illuminairre, we start the communications development process from a bird’s eye view, i.e. at the strategic communications level. The end product that we deliver through our engagement process is an integrated communications strategy / brand strategy that includes a comprehensive plan to support goals and objectives that are desired.
How much do you charge for your services?
Every service we offer is deliberately customised and tailored to address specific objectives and outcomes. Our services start from MYR 5,000; this figure can change depending on requirements and needs of clients.
Do you work with a team?
We’re very particular about who we choose to work and partner with. Where necessary, we work with a team of communications professionals who are aligned to our philosophy as a business, who support requests from video production to social media management. We also have strategic partnerships in place with established service providers in the human rights, HR and leadership development arenas.
Where can I view your profile and portfolio?
Our latest profile and portfolio can be found via our Homepage. You can also download it here:
Can I hire Illuminairre as a speaker for an event at my company?
Yes! Our area of specialty is business/purpose-driven communications for speaking events. Please email us with details at email@example.com.
Where are you based?
We’re based in sunny/rainy Kuala Lumpur, Malaysia. In keeping with times and the future of work, our business operates remotely. This allows our team to work from anywhere in the world and support clients globally.